What our clients say…
SCOTTISH ISLANDS EXPLORER
My company was facing serious problems caused by the failure of a distributor. Without hesitation, I asked for Steve’s help and quickly felt that he had become a strong, driving force within the team that produces Scottish Islands Explorer magazine for Ravenspoint Press.
The two key words that sum up Steve Tiernan are ‘personable’ and ‘professional’. His skills are invaluable.
John Humphries, Managing Director of Ravenspoint Press Ltd and Editor of Scottish Islands Explorer
Caffeine magazine is the only magazine for coffee enthusiasts and is distributed free of charge via artisan coffee shops in central London.
To cost-effectively distribute the magazine launch issue within central London. Working with a limited budget, balancing price with quality for print and distribution was vital.
We reduced the publisher’s expected print costs by almost 50% and distributed the magazine using a complex network of delivery agents using both couriers and hand-delivery agents. We worked with the publisher to introduce the title to advertisers and help producing advertising material and the launch media pack.
Home Farmer is a monthly magazine providing practical advice to home growers and smallholders.
To review the business’s trading relationships with the objective of achieving cost savings.
We undertook an in-depth review of the magazine’s print, distribution and marketing activity and were able to negotiate agreements making significant savings and improving production processes. Retail marketing spend was re-targeted and a new emphasis on building retail sales via non traditional retailers resulted in new revenue sources and a wider distribution of the magazine. Subscription activity was also reviewed achieving improved levels of subscriber acquisition and retention.
ISLANDS BOOK TRUST
Magazine Workshop demonstrated a very good knowledge of the publishing industry, reflecting their extensive previous experience, and this has been most useful to us as a relatively small publisher. They have advised or carried out work for us on tasks such as updating our database on Neilson Bookdata, helping us sell books through Amazon and other retailers, priorities for increased sales of our publications, and arranging book reviews and promotion of some of our books and associated events.
In addition to the benefits to us from this professional knowledge, we have been greatly impressed by their willingness to give freely of their time to talk through particular issues, taking full account of our particular circumstances.
John Randall – Chairman, The Islands Book Trust